Wenatchee, WA- The Town Toyota Center sales and marketing had a banner year with new sponsors, Rink naming partner, and sold out all available VIP seating and suite areas. The management staff worked tenaciously to retain and increase partnerships across the organization. Sales assistant Cooper Elliott resigned in February to pursue his Master’s of Education degree. The arena opened the sales/marketing position.
Lachlan Ross was hired in February 2018 as the new sales/marketing executive assistant. He graduated from Washington State University in May 2017 with a Bachelor’s degree in Sports Management and a minor in Business Administration. During his time at Wenatchee Valley College and WSU, he worked with a variety of sports entities such as instructing private and group ice skating sessions, volunteer coach for a youth hockey team, assisted in coordinating the Palouse Summer Series baseball event, and a volunteer manager for the WSU women’s basketball team. Ross was the Treasurer and Vice-President of the Sports Management Club at Washington State. Prior to graduating, he completed a summer internship with the Wenatchee AppleSox and group sales training.
Ross will assist in planning in-house events, sponsorship sales, and premium ticket sales for the hockey season.
For questions please contact, Jennifer Bushong, VP Marketing/Sales/Communication at firstname.lastname@example.org or call 509.888.7333.